Strait Brands Pty Ltd
Tamar Valley-based producer of international award winning spirits since 2006 with flagship brands Strait Vodka, Strait Dry Gin and Strait Tasmanian Sloe Gin.
Strait Brands launched as the only specific premium white spirits producer in Tasmania, in 2006, with Strait Vodka and Strait Dry Gin.
The business introduced Strait Tasmanian Native Pepperberry Vodka (2006), Strait Tasmanian Lemon Vodka (2008) and Strait Twenty, a range of four hibiscus-based spirits at 20% abv (2008) - for the Chinese female market - and Strait Tasmanian Sloe Gin (2010).
It has exported to China, and sponsored six Business Council of Australia events at the Beijing Olympics, attended by 3,000 guests, and has also sold into Vietnam, Indonesia and Russia.
Strait Brands’ business is built on partnerships with Tasmanian growers of fruit, nuts and other produce and it recently launched Strait Tasmanian Hazelnut Gin, a world’s first.
The company is building a new, high volume production facility at York Town, the third oldest settlement in Australia, at the source of the soft spring water used in its spirits.
Brand or product names
Strait Vodka, 40%abv, 700ml
Strait Dry Gin, 40%abv, 700ml (Bronze Medal International Wine & Spirits Competition 2006)
Strait Tasmanian Sloe Gin, 40%abv, 500ml & 250ml
Strait Tasmanian Native Pepperberry Vodka, 40%abv, 700ml (Bronze Medal International Wine & Spirits Competition 2006)
Strait Tasmanian Hazelnut Gin, 40%abv, 500ml & 250ml
Strait Tasmanian Lemon Vodka, 40%abv, 700ml